PLAY FOOD FROM THE FUTURE,
TITLE: Play Food From The Future
RELEASE DATE: 2019
DESCRIPTION: A set of 3D-printed toys designed to spark conversation and imaginative play around how we will eat in the future, and broaden the interest for sustainable food. The toys have a playful, simple design, aimed to spark a discussion around what is considered to be food and not, challenge the “yuck factor” – and hopefully open up both children’s and parents’ minds.
Parents might have a hard time getting children to eat their veggies or try new food, but here’s a whole other challenge: to get both children and their parents interested in eating in a more sustainable way. As part of the Sustainable Development Goals, The United Nations has set a goal to reduce global food waste by 50% by the year 2030. To achieve this, and to make our food habits more sustainable than today, one thing is clear: both attitude and behavior will have to change. People will also have to start eating things that will take some time getting used to. Like insects, algae and powder. Yummy!
RELATED LINKS: www.playfoodfromthefuture.com
Each toy represents a type of sustainable food which children might not be used to eating today, but that we might have to eat in the future in order to save the planet. The menu of the future consists of insects, algae, food waste, powders, and other nutritious and environmentally friendly food.
PETTER SWANBERG, HAPPY F&B